Trib Total Media: One Company, Many Solutions
The needs of consumers and advertisers are constantly changing and expanding, especially as technology and global reach bring us all closer together. Having the ability to conveniently and effectively reach potential customers over multiple media platforms is crucial to success. Trib Total Media offers a wide variety of options for advertisers to make the most of their dollar.
Print media is the heart of Trib Total Media. We offer daily print newspapers in parts of Westmoreland, Allegheny, Armstrong and Butler counties through two editions, the Westmoreland Edition and the Valley News Dispatch edition. These newspapers reach 53,184 readers on Sundays and 41,074 readers Monday-Saturday*.
Additionally, Trib Total Media’s umbrella comprises 14 regional weekly papers delivered to 152,210 households** across the region. These weekly community newspapers publish every Thursday and feature hyper-local content and community news.
Offering even more opportunities to advertisers, Trib Total Media publishes 28 editions of the Pennysaver, sent to 189,750 households** across Allegheny County every Thursday.
For many consumers, print media is the ultimate form of information. Trib Total Media helps advertisers deliver their messages clearly and effectively through this extensive portfolio of print publications. Trib Total Media also offers commercial printing and direct mail services, making a perfect one-stop shop for every print and physical marketing need you might have.
For a growing percentage of the population, digital media is the primary place to be for all media needs. Trib Total Media is continuously adapting to the growing presence of technology.
With 23.4 million monthly pageviews^, TribLIVE.com is Trib Total Media’s largest news website, and one of the region’s most visited local news websites. TribLIVE.com provides its 3.5 million monthly users^ with up-to-the-minute local, national and world news, sports, business, entertainment and more. We also operate e.triblive.com, a subscription-only digital edition of the Tribune-Review.
If focused, geographic targeting is desired, there are a number of more localized news sites to choose from. These include PGHtrib.com, which covers Allegheny County specifically, and SewickleyHerald.com and PineCreekJournal.com, for those smaller neighborhoods. Additional local community sites will be launching in Shaler and Hampton in July 2019.
Trib Total Media even offers niche websites such as PittsburghAutoSuperstore.com, where users can shop for cars and PittsburghPennysaver.com for those interested in classified ads, business listings, garage sales and more.
For high school sports lovers, the TribLIVE High School Sports Network is the official video and streaming partner of the WPIAL and the ultimate news source for local high school sports in Western Pennsylvania. Find it online at TribHSSN.TribLIVE.com.
In addition to the wide breadth of websites, Trib Total Media has a number of other digital options for advertisers. We deliver news — and advertising — directly to readers’ email inboxes with newsletters including “Morning Headlines”, “Afternoon Headlines”, “The Sports Page”, “TribLIVE HSSN”, “Trib LunchBox”, “Breaking News” and “The Going Out Guide.”
These e-newsletters afford advertisers the opportunity to reach a captive audience in their own email, giving a direct approach to digital advertising.
Trib Total Media also offers comprehensive digital marketing plans that will make all of this a snap for your business.
Advertising can be stressful, especially in an age where there are so many options for how to reach consumers. Whether you are committed to print, ready to venture into digital or want to ensure consumers know about your business from all fronts, Trib Total Media has you covered with comprehensive, effective solutions. To find out how Trib Total Media can deliver results for you, call 724-838-5124 or click here.
*Source: AAM Reports 04/25/19 and 04/28/19.
**Source: United Postal Service mailed circulation counts as of 5/31/19.
^Source: Google Analytics. April 2019.