Trib Total Media Offers New Approach to Advertising

Now is your chance to have a story published about your business online and in print through Trib Total Media’s Native Advertising Program.

Native Advertising is paid advertising designed to match the look, feel and function of the platform on which it appears. Many publishers including Buzz Feed, The Atlantic, Forbes and Vanity Fair offer native advertising options to their advertisers. But native isn’t exclusive to print and websites. Do you remember Tom Cruises’ Ray Bans in Risky Business and Top Gun? How about Reese’s Pieces in E.T.? Wilson in Cast Away? All examples of Native Advertising.

Native advertising informs and entertains, builds brand trust and loyalty and has high reader engagement. In fact, a recent study by IPG & ShareThrough found that consumers looked at native ads 52% more frequently than banner ads and 25% more consumers were measured to look at the in-feed native ads rather than standard banners.

The average person sees 5000 branded messages every day but many have trained themselves to ignore traditional advertisements. Native, however, is hard to overlook. Intriguing headlines, attractive graphics and interesting content draw the reader in. Contact your Multimedia Advertising Consultant today to find out how Native Advertising can help your business get noticed, or click here

For more information on Trib Total Media’s Native Advertising Packages, click here.